Not every man is the problem, but every woman knows the fear.
Our campaign aims to educate men on how their actions can affect women’s sense of safety, especially in public spaces. By creating honest conversations and powerful visuals, we’re encouraging men to listen, reflect, and become part of the change.
Too many women walk home afraid. Too many men don’t even notice.
This campaign is a wake-up call: your silence, your presence, your actions, they all have impact.
We’re not here to whisper. We’re here to make you listen.
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This campaign uses bold messaging, stark imagery, and strategic placement to hold a mirror up to male behavior in public spaces. The purpose of this project is to explore how design can spark difficult conversations, turning awareness into accountability and everyday spaces into platforms for change.
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Safety, storytelling, and social change.
This campaign reflects a commitment to honest design and human connection. Every poster, every message is crafted to spark awareness, invite reflection and build a culture where women feel seen, heard and safe. -
Designed for men, driven by women’s voices.
This campaign speaks directly to men those who may not see the problem, but are part of the solution.
A woman’s point of view
This video gives voice to the fear that often goes ignored.